Why Hire an Ecommerce Business Consultant?
I was talking to a friend of mine who owns a successful Shopify store with several employees and an omnichannel business. We were talking about the isolation that comes with entrepreneurship and, more specifically, running an ecommerce business. You can find yourself surrounded by people and yet totally “alone” at times. The way my friend put it: sometimes you really need another “adult in the room”. The comment wasn’t meant to diminish the importance of his team - they are vital. Rather, he was referring to having a business owner mindset.
A Business Owner Mindset
Sometimes, business owners need to talk to other business owners. Someone who has walked in their shoes. Unfortunately for most ecommerce business owners, the only ones they know are vendors, competitors or people in very different businesses. Your employees are critical to your success, but often have interests different than yours. And some things shouldn’t be shared broadly. Mentors can be a great resource but they are difficult to find and may not have the time or specific knowledge needed to have an impact.
Feeling Stuck?
When you’re feeling stuck or have a series of important decisions to make, that’s when the isolation can really set in. Being so close to your business, it’s easy to lose perspective. Sometimes you just can’t see the forest through the trees and the solution evades you. We develop a blindness to our own website and operations - it all looks normal to us.
As entrepreneurs, we have to have a strong drive and passion to propel us forward through challenges. Most of the time, this is a huge asset. But in times of uncertainty, that drive can get focused inward or in the wrong direction and you may find yourself going in circles facing seemingly unsolvable problems. It’s possible a pivot or new direction is required and the cost of inaction or a wrong turn could be significant.
Consultant for Shopify Store Owners
If any of this sounds familiar, I’m here to help. I offer business consulting for Shopify store owners and other ecommerce businesses. Think of me as your ecommerce buddy. Someone who’s been there and done that - someone you can talk to in confidence and without judgment. I’ve been helping business owners solve problems for 20 years. I’ve worked with some of the largest, most successful merchants on Shopify. If you’d like to read more about my background, check it out here.
Please feel free to contact us for a free initial consultation to see how we can help. I look forward to speaking with you.
-Andrew Lynch, Founder